In other words the company cannot imagine continuing to operate at its current scale. Separate is of course right as it is clearly unfair to remove jewelry stores from the industry shield. The brand on the other hand was very unfortunate or perhaps unintuitive that the letter was released to the press shortly after the controversial ad campaign started. In addition to the huge ad spend of internet users media and ad market experts rightly point out that we are dealing with an image faux pas here. The brand wants government help to save jobs at the same time it spends a lot of money on advertising but its still so unsuccessful and insensitive its clearly overpaid. Whats even more disgusting is that the scale of this years advertising expenses is quickly determined. According to Kantars data the brand spent more than Polish zlotys on advertising in the monthly period excluding traditional media and the Internet. When we add online advertising spend and the cost of producing this notorious attraction with celebrities we can confidently talk about an amount well in excess of PLN million and that is during a pandemic.
Please refer to the policies for using and storing them in device memory. Contact UsContact About UsHow We WorkGuideHelpNewsMarketing WebsiteMoreContact UsAbout MarketingBlogHow to Plan a Content Marketing CampaignAbout MarketingBlogPost DatesHow to Plan a Content Marketing Campaign for a PortalContent Marketing Campaign is in Crisis One of the best ideas of the times not to let itself be forgotten even strengthens the brand position against a backdrop of weakened competition. The advantage of this strategy is that it can bring long term benefits and allow you to establish an expert brand image. Poor consumers will spend more carefully and bet on brands that inspire their confidence. Use famous sponsored articles to run a successful content marketing campaign on the portal. How to plan step by step you will find the answer in our guide. Step Develop a list of topics A content marketing campaign should last at least a few months and preferably at least a year. When deciding to publish a sponsored article please keep in mind the mandatory regularity of the impossible first month.